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英语翻译Tip 8 Improve Results with Behavioral TargetingEmail mar

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英语翻译
Tip 8 Improve Results with Behavioral Targeting
Email marketers sometimes shy away from behavioral targeted because it seems too challenging.
Start with email metrics such as opens
or clicks and remarket to them.
Remarketing on click-throughs is easier when you
categorize links and key off those categories when including content blocks.
In the end,the key to relevance is more about data than copywriting.
This is the perfect time to apply the rule of direct marketing:the bulk of response opportunity in any direct marketing campaign comes from the list (40 percent) and the offer (40 percent),with only 20 percent attributed to creative quality.
英语翻译Tip 8 Improve Results with Behavioral TargetingEmail mar
提示8改善结果与行为定位
电子邮件营销有时回避行为有针对性的,因为它太具有挑战性.
开始与电子邮件数据,诸如开放
或点击和remarket他们.
再上点击得来容易当
分类链接和关键起飞时,这些类别包括内容区块.
最后,关键的意义更多的数据比文案.
这是一个完美的时间适用规则的直接营销:大部分的反应机会,任何直接的营销活动来自名单(百分之四十)和提供(百分之四十) ,只有百分之二十归功于创新素质